Glific is a WhatsApp based two-way communication platform (and SaaS service).

Glific uses a combination of automation and manual processes to enable NGOs to easily scale to thousands of conversations a day with few staff. It empowers NGOs to distribute content, provide the right information at their pace & get feedback over Whatsapp. Glific also integrates with Google BigQuery & DataStudio so NGOs can analyze their interaction, see the users’ pain points, and visualize & measure their impact.

Glific has been deployed by NGOs supporting various SDGs, such as

  • for education programs, to send learning resources and activity based evaluation, 
  • for career counseling, 
  • to disseminate farming advice, 
  • as a helpline for intellectual and developmental disabilities

Some of the case studies can be found here.

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